martin@bangho.cz

SEO and Website Redesign

A website redesign is an opportunity to strengthen your brand and boost performance. At the same time, it carries risks – neglecting SEO can lead to a sharp drop in traffic, loss of key rankings, and missed conversions. SEO oversight during the redesign ensures that the website will be visually appealing, technically accessible, properly crawled by search engines, and ready for long-term growth.

Why address SEO during a redesign

A redesign is not just about visuals. Every change in code, structure, or CMS affects how search engines read and index your content. Without SEO oversight, you risk losing valuable pages, misconfigured redirects, or JavaScript issues that prevent effective crawling. SEO control means confidence that the transition to the new site happens without loss of visibility or costly errors.

What SEO oversight delivers

SEO oversight eliminates risks while laying solid foundations for further growth. The new website will be fully accessible to search engines, technically optimized and fast, with a logically designed structure and menu based on data rather than guesswork. You gain the assurance that your content will be properly indexed and the site is prepared for future marketing activities.

How the process works

The process starts with an analysis of the current website and recommendations for structure and technical parameters. During the redesign, wireframes and architecture are reviewed, redirects and URLs are configured, and checks are made for content accessibility and JavaScript performance. Metadata, headings, and internal linking are also revised. Before and after launch, thorough testing ensures a smooth transition.

40%

Structure design

25%

Accessibility & indexation

15%

Technical performance

25%

Redirects

Service pricing

Pricing depends on the scope of the redesign and the areas involved – from structure and technical setup to content. As a guideline, smaller websites start from 600 €. For larger projects, e-commerce sites, or multilingual versions, pricing is determined individually.

Deliverables

The deliverable is an audit report in Google Docs or PDF with structured recommendations, a prioritized roadmap for the coming months, and a personal consultation to explain both findings and next steps. Recommendations are designed for easy implementation by either in-house teams or external vendors.

  • Report with identified issues and recommendations
  • Consultations with the development team before and after launch
  • Structure review and UX/SEO recommendations
  • Redirect map preparation
  • Personal consultation

30+

redesigns supervised

24/7

launch support

Zero

vendor lock-in

Get in Touch

Would you like to discuss collaboration opportunities or need a solution for a specific project? Leave me a message, and I will get back to you with a proposed next step.

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